Built rowley strong
A doc series, playing across social and digital that offered insight into the peculiar motivations, determination and drive that defines iconic pro skateboarder Geoff Rowley, and his enduring career while spotlighting his new “Built [ROWLEY] Strong” signature footwear and key apparel pieces.
Built rowley strong
The focus was to illustrate that Vans hasn’t deviated from what they do best, or their support of an incredible athlete who resonates with people who skate and people who don’t.
an evocative profile of Geoff Rowley that celebrated the fact that Vans has been with Rowley since 1999, spotlighting both his performance and Vans as a performance brand.
Day in the life :30
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