Pro Fight league
The Professional Fighters League was seeking to launch as the world’s only mixed-martial arts (MMA) league and needed a large scale impactful approach to signify their development into a prime-time sport for a global audience.
Pro Fight League
Versus wanted to create a level of excitement that made the audience feel like they were live at the fight.
Using the tagline of ‘For fans, for fighters, for our sport’, we created a film using sound, animation and fight footage that perfectly communicates what the Professional Fighters League stands for and why the introduction of a league matters so much to everyone involved in MMA.
