Versus takes the stage with Disney and Audible at the SXSW Adweek House to discuss creativity across Brand & Entertainment partnerships and the power of leveraging I.P.

March 15, 2026

Versus ECD Justin Barnes, took the stage at ADWEEK’s SXSW event in Austin alongside friends and clients Ian Mallitz of The Walt Disney Company and Josh Pelzek of Audible to discuss Scaling Entertainment IP From Animation to Imagination!

The conversation centered around recent work and what it takes to transform beloved IP into immersive, global cultural moments.