Versus heads to the Super Bowl with Boehringer-Ingelheim and DNA Communcations.

February 8, 2026

Featuring Octavia Spencer and Sofia Vergara, this action movie parody delivers a serious message about preventive screening and ties into BI’s broader “Detect the SOS” public health effort, alongside partners like the American Diabetes Association and National Kidney Foundation. The spot encourages people living with type 2 diabetes or high blood pressure to ask their doctor about the uACR urine test, which can help identify kidney related risks tied to cardiovascular events.